Government Shutdown Assistance:
We’re Right Beside You.

If you are a federal employee and experiencing financial impact due to the government shutdown, we’re here to help! We may be able to assist you with:

  • Short-term loans with no fees or interest
  • Loan payment assistance options

Please reach out to your lender, call 701-293-2400, or email us at OnlineBanking@GateCity.Bank today.

Pay-Per-Click Advertising ROI

There are many marketing opportunities available to internet-based businesses. One of those is 'pay-per-click' advertising, whereby you only pay when somebody clicks on a link to your site, rather than when they view an advertisement. Ideally, you want to be generating a return on each 'per-click' investment that exceeds the performance you could achieve by using those expense dollars in other areas of the company or investing them. To measure ROI, you need to carefully track your conversion rates and costs so that you know which sales can be tracked back to a particular campaign.